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Industry Consumer Goods > Consumer Electronics
Job functions Marketing > Online/Digital Marketing
Languages English > Business Level
Job number JO-190104-179728

Company overview

Well known consumer electronics group in the lifestyle audio space

Job description

• Develop effective consumer value propositions, brand strategy and identity, and go to market plans for mobile application.
• Lead and coordinate with internal teams and external teams like agency, distributor and marketing partners to ensure efficient execution of marketing plans for online advertising, PR, product marketing, loyal customer program and community activity.
• Strategize and implement innovative and proactive marketing story together with off-line store operation team to establish Omni-channel business concept.
• Supervise and support the creative and social asset and content development process of mobile application.
• Management of loyal customer database and implementation of attractive program with analysis of customers and geographical data to establish strong engement of customers.
• Plan and execute an online-offline connect in the consumers’ shopping and experience journey.
• Develop and implement digital marketing activity at social media and community for brand awareness, engagement strategy for consumers and promotions.
• Business development and brand establishment at E-commerce platform.
• Work to achieve group objective to increase awaress and followers in Social Media accounts.

Requirements

• 2+ years experience of online marketing or marketing
• Knowledge of retail operation, digital marketing and mobile application will be huge advantage
• Excellent customer relations and customer focus mind
• Good communication skills (both verbal and written) and positive thinking
• Familiar with MS office and other photo editing software
• Well-organized, independent & hardworking, good team player
• Customer data analysis skill

Additional information

Work Location: Quezon City
Reports to: Online Activation Manager